Private Label Pueraria Mirifica, 60 Capsules
Private Label Pueraria Mirifica is a 60-count capsule of a phytoestrogen-containing root botanical, manufactured to order for brands building women's wellness and midlife ranges. Pueraria mirifica has centuries of traditional use in Thailand, and every run is produced in BioB MFG's GMP-certified Hauppauge, New York facility with custom bottling, labeling and formulation support.
*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
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Private Label Pueraria Mirifica Capsules for Women's Wellness Lines
Private Label Pueraria Mirifica is a 60-count capsule of pueraria mirifica root, a phytoestrogen-containing botanical, manufactured under your own brand in a GMP-certified USA facility with flexible minimums. It is made to order, from formulation support through bottled, labeled and cartoned finished goods.
Pueraria mirifica is a specialist ingredient with an unusually well-defined audience. Brands selling into women's midlife and general women's wellness are working a category that is large, growing, and increasingly demanding of botanical alternatives to the standard shortlist, and pueraria mirifica is one of the few names in that space with a genuine regional tradition behind it rather than a marketing origin story. It suits women's health brands, midlife and menopause-stage wellness ranges, beauty-from-within lines, and practitioner-channel brands whose customers ask for botanical options by name.
Specifications
Product type: Capsule, 60 count, single botanical
Botanical / actives: Pueraria mirifica root, a phytoestrogen-containing botanical (Pueraria candollei var. mirifica)
Base: Encapsulated botanical powder; capsule shell selected with your formula
Size: 60 capsules per bottle
Manufacturing: Made in the USA from globally sourced ingredients
Facility: GMP-certified (Hauppauge, NY)
Certifications: NSF, USDA Organic, Kosher, and Halal available
Minimum order: 300,000 capsules or tablets total; request a quote for exact MOQ and price breaks
Customization: Custom packaging and full formulation support
Private label: Yes, concept to finished goods
What Is a 60-Count Botanical Capsule?
A 60-count capsule bottle is the standard retail unit in supplements, and it is standard for a commercial reason: at one or two capsules a day it maps to a one- or two-month supply, which is the replenishment rhythm most brands build their subscription and reorder programs around. For a single-botanical product like this one, the capsule format also removes the taste and dosing friction of a liquid, which matters for a root powder.
A private label capsule beats a stock generic on three fronts. Formula ownership means the botanical specification, the capsule shell type and any excipients are decisions the brand makes rather than inherits. Bottle and label control means the product can sit visually inside a wider range instead of looking bought-in. And running through a single contract manufacturer means one documented supply chain behind the ingredient, which matters more for a regionally sourced botanical than for a commodity vitamin.
Market Demand
Women's wellness is one of the largest addressable categories in supplements. Grand View Research values the global women's health and beauty supplements market at USD 60.0 billion in 2025 and USD 63.2 billion in 2026, reaching USD 90.7 billion by 2033 at a 5.3% CAGR (Grand View Research, women's health and beauty supplements market).
The midlife segment has its own measured trajectory, though the figure is broader than supplements alone: Grand View Research sizes the global menopause market, covering all treatment types rather than supplements only, at USD 18.7 billion in 2025 and USD 19.7 billion in 2026, reaching USD 28.8 billion by 2033 at a 5.6% CAGR (Grand View Research, menopause market). That breadth is itself the opportunity: a large share of that spend sits outside the supplement aisle today, and botanical ranges are the main route brands use to bring it in.
Private Label Opportunity
Pueraria mirifica is the kind of ingredient a brand adds when it wants its women's line to look considered rather than generic. Most midlife ranges converge on the same two or three botanicals, so a shelf or a search result offers very little to distinguish between brands. A differentiated root botanical with a documented traditional origin gives a brand a reason to be chosen and a story worth telling in its content marketing.
Practically, a 60-count capsule is the easiest format to slot into an existing range because it shares bottling, labeling and shipping characteristics with everything else a brand already sells. BioB MFG handles the full program: sourcing, blending, encapsulation, bottling, custom label and carton, and finished goods. Capsule and tablet programs carry a minimum of 300,000 capsules or tablets total, which for a 60-count bottle is a meaningful but standard commitment for a brand launching into an established category.
Competitive Landscape
Within women's midlife ranges, the competing formats are multi-ingredient blend capsules, liquid tinctures and increasingly gummies. Blend capsules dominate shelf space and compete on ingredient count, which makes them hard to differentiate and easy to price-shop. Gummies win on compliance and lose on dose and on sugar content, which is a growing objection in this specific customer group.
A single-botanical pueraria mirifica capsule takes a different position: it is legible. A customer knows exactly what she is buying and why, which is precisely what the segment's more informed buyers are looking for after cycling through blends. Brands frequently run a single-botanical SKU alongside their blend so customers can move between them, and the two support each other rather than compete.
Why Brands Choose This Formula
Brands choose this product for ingredient distinctiveness and for supply-chain credibility. Pueraria mirifica is a regionally specific botanical, and quality varies with sourcing in a way that a widely cultivated herb does not, so having a single GMP contract manufacturer standing behind the material removes real risk from carrying it. The specification names the root and the botanical source rather than a loose common name, which is what retail buyers and quality auditors ask for first.
Manufacturing sits behind that: made in the USA from globally sourced ingredients in a GMP-certified Hauppauge, NY facility, with NSF, USDA Organic, Kosher and Halal certification routes available depending on formula and sourcing. For brands selling women's products into retail chains, that certification flexibility is often what determines which listings are open to them.
Common Buyer Questions
What is a private label pueraria mirifica capsule?
It is a 60-count pueraria mirifica capsule manufactured by BioB MFG and sold under your own brand name and label. You choose the bottle, label design, capsule shell and formula details; we handle sourcing, blending, encapsulation, bottling, labeling and finished-goods delivery.
What format is this product?
A capsule, supplied 60 per bottle. If your range needs a different count, a tablet, or a liquid version of the same botanical, we can quote alternatives, though minimums differ by format.
What part of the plant is used, and what does phytoestrogen-containing mean here?
The root is used. Phytoestrogen-containing is an ingredient descriptor: pueraria mirifica is a botanical in the group of plants that naturally contain phytoestrogen compounds. It describes the plant's composition class as stated in our product data, not a measured level and not an effect, and brands should keep their own label language consistent with that.
What is your minimum order quantity (MOQ)?
Minimum order quantities vary by format. Liquid products under 8 oz start at 5,000 units; 8 oz and larger liquids start at 2,500 units. Capsule and tablet products have a minimum of 300,000 capsules or tablets total. Request a quote and we'll confirm exact MOQ and price breaks for your project.
Can the packaging and label be customized?
Yes. Custom packaging and labeling come standard: bottle material and color, cap and seal, label stock and finish, carton design and the supplement facts panel formatted for your market.
Is the product manufactured to certified quality standards?
Yes. It is manufactured in our GMP-certified facility in Hauppauge, New York, made in the USA from globally sourced ingredients, with NSF, USDA Organic, Kosher and Halal certification routes available depending on formula and sourcing.
What wellness category does this product fit?
Women's wellness, with most brands placing it in midlife and general women's health ranges and some positioning it in beauty-from-within collections. It is an ingestible supplement and should be marketed within those categories rather than as a topical.
Can BioB MFG manufacture this as a private label supplement?
Yes, concept to finished goods. Send your target volume, capsule count preference, shell type and label direction, and we will quote the run and confirm MOQ and price breaks.
Updated September 2026
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